I don't find them all that degrading, mostly just really stupid. If a guy believes this is going to land him a bunch of chicks jumping all over him, he needs a reality check.
If anything, beer commericals annoy me more then the Tag/Axe ones do. It always involves a bunch of stupid guys hanging out trying to score chicks. Especially the one's for I think its Molson Canadian with the stupid t-shirts that come in the box. They say stuff like "bikini-inspector" and stupid crap like that. Talking about aiming their product totally at one end of the spectrum. Do they not think girls don't drink beer? Maybe this is way so few do... I dunno, it just bugs me. Sorta seems sexist in a way.